What is a corporate rockstar anyway?
An Egyptologist and indie rocker who grew from secretary to VP in a decade through progressively senior roles in marketing, commercial management, and go to market strategy, while supporting global and local teams through multiple acquisitions and rebrands.
Events
Host & Speaker, Virtual Event Specialist
I've supported and starred in events of all sizes and shapes, from ideation to content to production to go-live, in-person and online.
Digital Media Annual Client Summit, 2018-2022
Host and organizer for West, Intrado, and Notified's annual client event from its inception. Initially held in New York for audiences of 200 clients, moving online in 2020 expanded our reach to more than 2,000 attendees. Crafted compelling, multi-track agendas each year, recruited speakers, and lead on content in addition to hosting the event.
How to Pivot from In-Person to Virtual Events
If 2020 has taught us anything, it’s that virtual events are critical components of a successful marketing strategy. This live case study from Intrado & The American Marketing Association will show you how to take your events online, without missing a beat.
Best Practices for Better Virtual Presentations
New tricks to level up your webcam game and best practices for speakers & moderators presenting virtually.
HIMSS Asia Pacific, 2019
Hosted two days of interviews with healthcare professionals in Bangkok, Thailand as part of HIMSS Asia Pacific annual conference.
HIMSS Europe Health 2.0, 2019
Hosted two days of interviews with healthcare professionals in Helsinki, Finland as part of HIMSS Europe annual conference.
Marketing & Go to Market
GTM & Brand Strategist, Product & Content Marketer
I specialize in creating the glue that holds fast-growing teams together: GTM blueprint for launch, a marketing engine to fuel growth, and flight-ready content & messaging to reach the stratosphere.
How to Create Scroll-Stopping Content
Create content that’s engaging, optimized, and shareable. From Intrado, 9thCO, ScribbleLive, and PubMatic in association with the American Marketing Association.
Webinars are a Marketer's Best Friend
Branded, engaging, and measurable, webinars are the sharpest tool in the content shed. Learn how to fuel demand and grow pipeline, deliver high quality leads to sales, balance quality and quantity, and turn your webinars into endless content. With experts from Intrado, Etumos, Red Hat, Viacom, and the Content Marketing Institute.
Redefining Go to Market
Let's get ready for takeoff! I've helped bring some exceptional solutions to market by combining strong value propositions and powerful messaging with a tailored rollout framework.
Investor Relations
IR Communications, Strategy, and Best Practices
From meeting local regulatory requirements to using multimedia to tell a better company story, I've helped hundreds of public companies around the world level-up their Investor Relations programs.
Communications
Internal Communications, Sales Enablement
I can help you build an unstoppable team with product updates they actually enjoy, sales training that informs and entertains, and an SKO they'll about all year.
Future of Work
Work will never be the same. I hosted several webinar series with experts from Intrado, UC Today, Cisco, and Microsoft exploring what the future of work could look like and what it can be with the right tools.
